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Audio-visual media strongly influence information and education on all topics and in all walks of life – last but not least in the context of tourism. The presentation and distribution of content, for example of information on socially responsible travel and tourism have in the past few years become differentiated. Nowadays, linear and non-linear offers, audio, video and web-based multimedia products also dominate the kind of productions relevant for tourism which the TOURA D’OR contest used to review, evaluate, and award with a prize.